EDWARD SENJU
Unicorn

EDWARD SENJU

Regional CEO
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Sansan Global
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Edward Senju is the Regional Chief Executive Officer at Sansan Inc., a Japanese provider of cloud-based contact management solutions for corporations. Using Singapore as a springboard, he is responsible for driving Sansan’s growth in the region, including Malaysia, Indonesia, Thailand, and Vietnam. Senju aims to establish the business platform in Asia by strengthening the deployment of corporate business card management. He is focused on driving strategic partnerships and service acceptance amongst corporate users and organisations. Since joining Sansan in 2009, Senju has been a key contributor in the company’s growth and expansion from Japan to other parts of Asia. He was initially responsible for overseeing the management, operations, HR, legal, and finance teams.

In 2011, he was tasked with helping launch and develop Sansan’s consumer-oriented contact management app, Eight. He subsequently helped build it into Japan’s largest business social network. He was also responsible for strengthening Eight’s market dominance in India by innovating to meet local customer needs and requirements. Senju then was appointed as Regional CEO, to scale up across Asia-Pacific, guided by the company mission of “Turning Encounters into Innovation” to transform businesses. With extensive time living in the United States and Mexico, Senju graduated from Chuo University (Tokyo) in 2003 and worked with global tech giant Oracle as an Account Manager, in charge of enterprise sales, before joining Sansan.

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