JJ CHAI

JJ Chai is the CEO & Co-Founder of Rainforest, an ecommerce buy & build house of brands focused on the modern mum.  

Prior to founding Rainforest, JJ had over 18 years of experience in the technology sector across Asia. JJ held top leadership roles at fast growing start-ups in the region, including xto10x, Carousell and Airbnb, where he grew and scaled up businesses across Asia. He was also a Junior Partner at McKinsey, focusing on telecoms and technology. JJ is an NUS alumnus and an MBA holder from INSEAD. ]

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